today's special guest : sarah ancalmo

. brand strategist + creative director .

Sarah Ancalmo - Ashman is a seasoned brand strategist and creative director who partners with personality-led businesses to help them to influence how they're perceived + become icons in their industry. She's taken the big brand strategies gleaned from her over 10+ years on Madison Avenue as a designer and creative director for brands like Aerin Lauder, Target, Vogue, and Ted Baker London - and has perfected those methodologies for small personality-led brands. Her work uniquely combines strategy, psychology, creative direction, design, messaging and photography to help her clients create a head-turning, cohesive brand image.